Tie Dye Hobby Becomes Business for Longfellow Entrepeneur

Logan S. and her cousin use proceeds from business to support Alzheimers Association


Photo Courtesy of Seaside Tie Dye

Seaside Tiie Dye was created by a Longfellow Student and her family.

Two years ago, at the start of covid, Logan S., an 8th grader at Longfellow Middle School, and her cousin decided to launch a Tie-Dye business. 

“It was the start of covid so we had nothing to do, and tie-dye was really in at the time, so we were like, ‘why don’t we start making tie-dye shirts and selling them?’” 

The two of them also wanted to donate money to the Alzheimer’s Association in honor of their grandfather, who had suffered from Alzheimer’s for a decade before dying of the disease this year.  

When creating Seaside Tie-Dye they knew tie-dyed shirts can be expensive, so they wanted their products to be affordable and fashionable.

“Most of our T-shirts are about 20 dollars, and then our tank tops are like 15, and we’ve done sweatshirts before which are a little bit more,” Logan explained. 

Seaside Tie-Dye also includes special holiday-themed products, depending on the season, which can cost a little more. 

Logan and her cousin made their own website on Wix and people started to see it.  They followed that up with an Instagram, and the orders piled in. They ship all over the country, but they don’t ship worldwide. 

They learned the process by watching YouTube Videos.  “You tie it and then you have to let it sit for 30 minutes,” said Logan. “And then you have to microwave it and wash out the rest of the stuff. So the process takes about an hour, but you can make many at once. It’s a complicated process.” 

As you can tell, making Tie-Dye shirts is not easy work, and it takes a lot of patience.